Tag: essential workers

GIG RIGGED THE NEW PROFITABLE NORM IF DONE RIGHT

I will keep saying this and shouting it to the top of my lungs, but we’re living in the best of times as independent contractors, self-employed, giggers, side-hustlers, small business owners, etc. It is as if this time was created specifically for us all and though this time of opportunity is abundant it does come at a cost and readjustments.

For well over a year or two I have been speaking of the importance of gig workers establishing LLC’s. of their own and building a “gig business” of their own. I foreseen the need of the gig economy growing immensely. Some times thinking my calculations may be wrong I always ended up back to the the reality that the gig economy is here to stay and will be the new norm! Now, with Covid-19 my predictions reigns even more true!

So what is the cost of all this? The cost is moreso of an internal one causing for a mental shift and acceptance of this type of work life. As a gig strategist and gig coach the biggest thing that get in the way of most giggers is their need for immediate gratifications and lack of creativity on the platforms. They don’t see all the various aspects of the gig economy that can make them even more profitable, the great thing about this is many of them are exiting the gig economy in droves! This great exodus will become another profitable factor for those of us that do see the massive opportunities within this sector of work. We will begin to see a massive infusion of the professional turned gigger!

In many of my other writings I spoke of mainstream traditional employers embracing the template of the gig economy here’s how/why:

  1. Contracting / Outsourcing employees (in high demand).
  2. Less financial risk with contracted employees.
  3. On-boarding process is quicker.
  4. Doesn’t have to provide traditional incentives for employment.
  5. Serves as a trial run for potential hiring on employees full-time.

Why many contractors are taking advantage of the gig economy:

  1. Flexibility! This is a major one,
  2. Less commitment.
  3. Earn more upfront and use the money to pay into outlets of their choice i.e. retirement, assets, healthcare, etc.
  4. Many can work from home or remotely in the field.
  5. Less demand from authorities and oversight.
  6. Work freely.

The gig economy is not to be limited to delivery services of food and goods, nor limited to rideshare. The gig economy is made up of software engineers, truckers, administratives, virtual assistants, bookkeepers, etc. Covid season has proven this. With the majority of employees working remotely from home this proves to be true. So with this being the case why wouldn’t a business or corporation take this opportunity to minimize costs such as overhead, pay employees more, but as independent contractors? Is this possible? I think it is and know it is! Though with traditional employees still wanting employers to offer great health care options, 401k, and retirement types, that incentive is dying out massively; and employees are preferring their money upfront with the choice of purchasing their own options.

There will be a learning curve and many adjustments as this progress, but I believe if one educates themselves on these options and embrace the gig economy right, they can become highly profitable and more in control of their lives and earnings. The gig economy has a sexiness about it that can catapult you into abundance or serve as a great destruction. What is key is discipline, money management, and creating safe holdings of finances for unexpected issues.

SMALL BUSINESS MEANS BIG BUSINESS IN 2020

With all the fear and despair I am overly hopeful and cheerful. I talk to people who are so content and defeated in the belief this pandemic has or soon will deplete us of resources and money. I believe it to be the very opposite, especially as a small business owner of multiple types. As a business owner I believe we ought to be excited at this leveling of the playing field how things are now going and growing

How and why I have such a strong positive notion of all this, well for one from the start I was not vested emotionally into all of this. I knew I could not afford to give into a state of fear and uncertainty. I immediately understood the worst case scenario, accepted it, and moved toward mentally the best case scenario that could come out of all of this.

So if you’ve been following me on my Youtube channel the CEO DriveHer, you know I had already began sorta shifting in my various businesses and gigs I work. I felt like something of such a great magnitude, and shift would come into play, but never thought that shift would be a pandemic. I quickly began speaking about the benefits of this catastrophe (I know it sounds cold, but I mean it in a respectful way) and how to build off of it instead of collapsing within it. I spoke well over a month ago on my radio show, here on the blog, and youtube of how this could transmute into a good thing.

Yes there is death around us, but with all due respect not trying to be cruel, but if you have life, if you have a means to earn, create, and be profitable well why aren’t you using the good air God has provided to put yourself to use? I cannot understand for the life of me why people are content with staying cooped up until the government frees you? No! I will push every aspect of Covid season to the limits. Be-it I have a 100 years or one day left of life I will not wait and die with such great opportunities to my avail!

I have witnessed countless small businesses literally seemingly overnight revamp their business through innovative and creative means! Yes, some businesses will die, some will wither away slowly, some will never recoup from this, but I dare ask for some of those businesses is it due to the pandemic or their inability to redefine and recreate their brand and how they service? Look, just because you have a business it does not mean you’re guaranteed success. We all must adapt on some level and the fact of the matter is we just all will not be able to and that’s okay.

Now us newbies, the ones that have been lingering in the shadows waiting for an area opportunity, well here it is! If you are innovative and have the bare necessities to operating a business, well you are in business for sure especially if it is service based that can be virtually carried out. I’ve seen countless brick and mortar business go into a virtual space and they are not only experiencing cost savings, but gaining an influx of new clientele. I must encourage many of you to ride this wave for as long as possible and to be honest this wave will last for some time. I myself invested in hiring a virtual assistant, purchased some new software, and upped my marketing to reach a broader base of individuals they may need my services. When I pulled just a week’s worth of analytics off my website it stated ORDERS were up 1,167% and REVENUE up by 661% and my conversion rate now up to about 33%, mind totally blown! Just me simply doubling down on my skills, creating content and digital products and re-investing in my business I am more profitable than I’ve been in the past 3 months! Be sure to grab my free ebook “THE GEAR UP ON THE GIG BUSINESS” on my website https://www.ceodriveher.shop (click link here) and click below to see the vlog preview of the free ebook. (Be sure to use promo code: FREEBIE)

What about competitors? Well, what about them; right now it is free game for all. Larger companies are sitting on their cushing of cash, not all, but many are good for a while. Even if you have yet to start a business, if you have a service you can provide, a service that ties into the virtual space using technology for accessibility, etc. then you need to quickly establish yourself as a business entity and move on the low cost savings for starting a business now! You literally have no excuse, also I believe for us small businesses that have doubled down and revamped ourselves that our return on our current business(es) will see major major gains before the year end! I am most certain of it, don’t not believe into the lies of a recession and the stock market tanking. This country will have the quickest reemergence ever in history and for those that weighed through the heaviness of it will cash-in greatly!

So, who all stand a chance to gain in the Covid season? I’d say at least 70% of businesses. Look something I’ve noticed is that people are still spending money, and many are working from home that had corporate jobs! Just because you don’t see people in buildings doesn’t mean everyone is chilling at home at the crib. I dare to say many people have gotten hired in this time, whereas before they couldn’t get employment. Look y’all all there was, was a shift of key holders and how things are conducted. Yes unfortunately there are some that are unemployed, laid-off, etc., but many have received provisions for such cases. Don’t allow someone’s elses situation damper on your ability to grow and flourish in this time. Is it fair? No, but when is is ever.

Be sure to read my other blogs and gain a perspective of small business ownership and the gig economy. Also be sure to subscribe to my Youtube channel CEO Driveher and feel free to shop around on my website https://www.ceodriveher.shop and until next time you all be blessed and double down on today’s oppurtunities!